Translink Activation
Reimagining reality: designing interactive XR for physical spaces
Context
Shumka Centre for Creative Entrepreneurship design hackathon
Timeline
January 25th, 2025
My Role
Project Manager, UX/UI Designer
Problem
Brentwood Skytrain station is currently undergoing construction developments, creating commuter inconveniences.
Solution
Alleviate inconveniences of ongoing construction on commuters by creating an experience that highlights the goals and benefits of Translink’s project!
Design Process
Let's get into it!
User Personas
My team and I created user personas based on who would be impacted the most by Translink's construction.
Ideation
Next, we created potential solutions to address each user's individual needs.
We presented these solutions to the Hackathon judges and organizers, as well as our competitors.
Our feedback suggested we combine elements of all three solutions into one.
Prototyping
We combined visualizations (Idea 1), kid-friendly engagement (Idea 2), and an educational timeline (Idea 3) into our final direction, then created assets in Figma for our Unity prototype.
Interactive and informative kiosk
Kiosk provides kid-friendly distractions, construction progress, QR for AR guidance and more!
AR guidance on mobile device
Directs you to your destination around Skytrain station; elevator, bus stop or nearby shop, avoiding construction barriers.
Final Presentation
We created our pitch deck and walked through our Unity prototype.
https://suglory.itch.io/elite
Conclusion
My team and I placed 2nd in the hackathon out of 4 teams, despite lacking one team member!
What did I learn from this?
Through this quick design challenge, I learned how to think about user needs and design solutions in a more holistic way, involving physical and digital environments. Rapid iteration and edits were made throughout this project by giving and receiving feedback constantly. I became more comfortable directing my team in aligning our design decisions with the intended outcome. It was exciting to think about an immediate issue in more than one medium.
